Automation Caffeine

SEASON 3 COMING IN FEBRUARY 2025
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Season 2 | Episode 10

Ann Runnel: driving innovation in textile recycling

In this episode of Automation Caffeine, Jesse shares a cup of coffee with Ann Runell, CEO of Reverse Resources, a SaaS platform that's transforming how the textile industry handles waste.

Ann shares her path into the circular economy and explains how Reverse Resources connects key players—from sorting centers to manufacturers and recyclers—creating a system where textile waste becomes a valuable resource. She breaks down the complexities of getting global stakeholders to collaborate without a centralized authority, using data-driven solutions to manage waste flows and improve efficiency.

Ann discusses the challenges of encouraging businesses to adopt circular practices, particularly when sensitive data like pricing is involved. She shares how Reverse Resources navigates these challenges through a blend of data management and software solutions, fostering transparency and building trust across the supply chain. With this innovative approach, Reverse Resources is helping reshape the textile industry into one that values sustainability as much as profitability.

The episode wraps up with a look into the future: how consumers, corporate leadership, and legislation can push industries toward more sustainable practices. Ann’s insights offer a glimpse into how circular economies could soon become the standard, not just for textiles but potentially across industries.

Curious how automation is shaping the future of textile recycling? Listen now to learn more!

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